The Roof Trollz
The Roof Trollz is where Elijah and Mike from Roman's Roofing keep it real about everything roofing, business hustle, and leveling up. We're talking tips, tricks, and stories from the field—mixed with plenty of laughs and the grind of building something great. Expect wild stories, behind-the-scenes vibes, and a sneak peek into our company culture. If you think roofing is all work and no play, we’re here to show you just how fun (and a little crazy) it can get.
The Roof Trollz
The Roof Trollz Ep. 42 | Roofing’s About to Change Forever ft. Dustin Cates (Part 1)
In Episode 42 of The Roof Trollz Podcast, Elijah, Mike, and Angelo sit down with Dustin Cates of 3 Kings Roofing (TX) for a brutally honest look at the future of the roofing industry, and it’s not what you think.
From private equity takeovers to collapsing margins and MRP gatekeeping, this episode pulls no punches. Dustin breaks down the hidden war behind the scenes and what small roofing companies must do to survive. It’s not just about branding anymore, it’s about leverage, structure, and knowing exactly what game you’re in.
This is Part 1 of a two-part conversation. Part 2 drops next week.
🔥 Highlights:
▶ How Dustin scaled 3 Kings Roofing and what went wrong
▶ The “Amazon of Roofing” is real...and it’s already here
▶ Private equity, MRP, and why it’s getting harder to compete
▶ The difference between hustle and business
▶ Romans team pushes back: Is there still room for small players?
▶ Collaboration, culture, and the cost of autonomy
▶ Industry conspiracies, real threats, and digital domination
▶ What happens when roofers finally start thinking bigger
If you’ve ever said “I just want to run my own shop,” this one’s a must-watch. The game has changed.
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